Industry digitalisation analysis

Digitalization of Real Estate Development

Customer agreements reach project team in time

Digital maturity

Typical digital maturity

Shows the level of digitalisation companies in this line of business typically operate at.

The assessment considers use of core systems, how far processes are digitalised, integrations, data readiness and advanced use of data.

A 3 means ordinary, middling maturity. A 5 is given only where real-time data, automated decisions and advanced optimisation are already a routine part of core operations.

medium
Digitalisation potential

Digitalisation potential

Shows the scale of business impact digitalisation could have in this line of business.

It weighs economic leverage, the scope for digital impact, the scale and repetition of processes, value lost today, and the leverage of better data and decisions.

A business area’s score is calculated from five weighted dimensions. A sector’s score is derived from the scores of its business areas.

72/100
Biggest challenge
Investment models and project fact not linked
Biggest opportunity
Buyer agreements reach project team in time

Operating model

The developer combines the project's finances, construction progress and sales. Buyer's choices and changes must reach the design and implementation teams.

Residential property sales projects

Housing, parking spaces and warehouses are sold. Buyer choices are combined to set design, material ordering and construction deadlines.

Commercial Property Development for Sale

All or part of the building is sold. Technical features, scope of installation and terms of transfer are individually combined with the buyer.

Mixed-purpose development

Part of the project is sold, the other is left for rent. Each part is planned revenue, transfer terms and includes the total cost of the project.

Assets under development and maintenance for rent

The developer keeps the building and plans long-term rental income. Design and installation solutions are assessed along with future demand and operating costs.

Market context

The developer of the property combines the finances of the project, the objects sold, the buyer's choices and transfer. It is important for the buyer to trust the reservation, understand the price of the choices and know the terms. The team needs to see in time what sales promises will have to be fulfilled by construction and service workers.

  • Terms of ChoiceThe finish or layout needs to be aligned to the stage where the change causes additional work.
  • Project financial forecastThe income plan must be compared to reservations, contracts, payments and actual costs.

Workflow and responsibilities

01

Investment assumptions

The asset strategy, scope of the project, financing and outlets scenarios are defined.

02

A valid commercial offer

Units, price and reservation conditions are approved for the property being sold; its separate process is applied to the lease.

03

Fulfillment of the Commitment

The accepted change in buyer or project reaches the technical executor and his approved plan.

04

Transfer of assets

Checking the actual transmitted volume, remaining flaws and the course of the customer's questions.

05

Review of fact and script

Contracts, cash flows, and remaining costs update the scenario while maintaining clear future assumptions.

Digital maturity scale

1

Separate records and manual work

Information is mainly held in separate files or notes. Employees pass it on and reconcile it manually.

2

Organised data within individual teams

Teams record their work consistently, but sharing information with colleagues still requires considerable manual checking.

3

Partially integrated systems Typical current situation

Core work is managed in systems. Some information is transferred automatically, but repeated data entry remains.

4

Coordinated systems and teams

Systems deliver the required data on time. Employees can see unfinished work and know who is responsible for resolving discrepancies.

5

Continuous measurement and improvement

The team checks data quality, evaluates results and uses them to improve operations. Automation is applied where its value can be demonstrated.

Executive conclusion

Sales agreements need to be associated with a specific object and its preparation. Portfolio analytics needs to help assess how delays or changed conditions affect the need for money.

Related digitalisation topics

Digitalization Solutions: Real Estate DevelopmentDigitization of processesData analytics

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