Fashion retail sales assistant workspace
The consultant sees the customer's previous purchases, sizes, preferences and reservations. At the same time, the availability of goods is provided to facilitate the continuation of the previous consultation.
The need for a purchase collected by the employee and the agreed next action does not reach the colleague taking over the consultation. The customer repeats the information, and the unfinished consultation remains without a follow-up.
How the solution works
- The consultant opens up the procurement history relevant to a specific customer
- Captures current demand and already tested products
- Checking availability of required size and making a reservation request
- The agreed further contact is forwarded to the consultant in charge
Key challenges
- Customer preferences and consultation arrangements remain in the employee's memory
Solution capabilities
Customer preferences and previous choices
Only data that is useful and legally used for consultation is shown, not the entire CRM profile.
The current need
The consultant can briefly record what the customer is looking for now and what has already been measured.
Accessibility and Alternatives
In the same workplace, the required sizes and colors are visible in other locations.
Further contact
If the customer agrees, a specific promise can be saved - to notify when size appears, to prepare a reservation or to contact for a new collection.
Business context
- Customer preferences and consultation arrangements remain in the employee's memory
- The need for a purchase collected by the employee and the agreed next action does not reach the colleague taking over the consultation. The customer repeats the information, and the unfinished consultation remains without a follow-up.
- The consultation may continue over several visits
- The buyer does not need to reinterpret the size and previous choices when the consultant sees the saved history. Available availability allows for an immediate discussion of suitable alternatives. Such continuity helps to return to the unfinished choice and offer a matching product according to the customer's preference.
Core features
- Customer preferences and previous choices
- The current need
- Accessibility and Alternatives
- Further contact
Key integrations
- POS and order history
- Customer purchases and returns.
- Customer or loyalty profile
- Identity, contacts, consents and permissible preferences.
- The Goods Accessibility System
- Real availability and reservation of sizes and colors.
- Product Information System
- Confirmed model, size and composition data.
- Size recommendation system, if used
- Recommended size and its explanation for a specific model.
Potential impact (%)
The ranges indicate an illustrative relative change in the metric under the stated assumptions. Results depend on the starting position and actual use of the solution. Percentages for different metrics must not be added together.
Consultant's time to search for size, balance and previous purchase
16–42%Decreasing
This illustrative scenario assumes that 40-70% of information searches and repeated cross-checks can be addressed. That share is assumed to fall by 40-60%. Company data is needed to verify both the addressable workload and the resulting change.
The selected type of consultation measures the time from the customer's need to a clear offer or reservation.
Share of agreed follow-up contacts not made on time
5–25%Decreasing
This illustrative scenario assumes that 20-50% of missed actions can be identified through task and deadline tracking. That share is assumed to fall by 25-50%. Company data is needed to verify both the addressable share and the resulting change.
The number of contacts not performed by the promised deadline and clearly incomplete due to the changed situation are counted. Their number is divided by all contacts agreed to perform during the period under assessment.
Share of individual consultations completed with the purchase
3–15%Increasing
Sample starting part - 40%. Assumption: 10-25% of the remaining cases involve unused information from previous client consultation; a solution would help resolve 20-40% of these cases.
The advice that ended the purchase is divided by all comparable individual consultations. At the same time, satisfaction, returns and discounts are assessed.
Conditional calculation scenarios. The assumptions have not been validated against client measurements.
When this solution is relevant
- Stores are based on consulting sales, not just self-service
- There is a loyalty or identified customer base
- Consultants often look for an alternative size or model in a different location
- Important quality of re-purchase and personal service
Implementation requirements
There is a consensus on what measurements, preferences and availability of goods are required by the consultant. Access is granted under the employee's responsibilities, and customer information is stored only to the extent reasonably necessary for service.
Further development options
- Continuation of the consultation on another channel
- Customer's preferred goods availability notices